Find your Master in Marketing, Communication and Sales

Global Master in Marketing

• Ranked TOP 70 Worldwide by Global Ranking Eduniversal for Marketing Masters
• 98% placement rate, with 340 employability partnerships
• Business Practice Lab with Expedia: Meet the managers, step into the shoes of a marketer and create a B2B e-Commerce strategy.
• International Bootcamps at one of the partner school: Silicon Valley, Paris, Barcelona, Rome, London, Grand Tour of Italy, China and Tuscany. An immersive and stimulating experience, focused on the topics of the business world
• Corporate Networking: in 2024, our students had the opportunity to meet with manager from Coca-Cola HBC, Nokia e Rai Cinema and other professional figures from the best companies and other students

The Master in Marketing Full Time aims to build professionals capable of managing and implementing different tools of marketing and sales, from the new product development stage right through all the phases of a product’s lifecycle, taking into consideration opportunities for international expansion. You will have the opportunity to study in the Rome Business Schools's Campus in the center of Rome.

International Master in Marketing and Sales

• Ranked among the TOP 50 Master's degrees worldwide according to Eduniversal.
• Employment rate: We are extremely proud of the fact that 46% of our students receive a job offer during the programme or immediately after its completion.
• International Bootcamps at one of our partner schools: Silicon Valley, China, London, Paris, Barcelona, Rome, Tuscany, Grand Tour of Italy, Lagos, Porto, Dublin and Doha. You will be immersed in stimulating environments, fostering networking and intercultural learning.
• Thanks to our partnerships 53% of our students are employed in a multinational company.
• Practice Lab in partnership with Expedia Media Solutions.
• Thanks to our extensive alumni network, 72% of whom work outside Italy, you will have access to a global community of successful professionals.

International Master in Digital Marketing and Business Transformation

• Experience a +28% average salary increase after completing the master's program. Our students work in prestigious industry companies such as Generali, Gruppo M, and Digital Angels.
• International Bootcamp in Silicon Valley: Change your life forever: discover where the World Technology was born and grown. Boost your network and share your business ideas with high level managers, start-ups incubators and venture capitalists.
• Obtain certifications in Google Search Ads, Facebook, Bluprint, and Hubspot to enhance your profile.
• Manage a real budget on major digital platforms in the Marketing Practice Lab with Meta. Engineering, one of Italy's leading marketing agencies, will demonstrate the workings of true professionals.
• The master's program includes comprehensive training on digital marketing platforms, interactions with companies from various sectors, and a final project to apply acquired skills.
• 87.5% of our students have increased their responsibilities post-Master.

You will be guided and learn from the program director, Sabina Eminente, an accomplished international manager with a background in high-profile brands. Her career spans from Nestlé to Mastercard, holding roles in marketing, innovation, and business development. Currently, she is a partner at YourCMO, providing management and marketing consulting services.

International Master Online in Digital Marketing and Business Transformation

• Salary increase of +28% one year after completing the master’s program. Previous students of the degree now work in prestigious companies in the industry such as: Generali, M Group, Digital Angels.
• Business Practice Lab: hands-on experience in digital business transformation, training in digital marketing and analytics, industry networking, and business challenges with Meta.
• Capstone Project: apply your knowledge in real-world scenarios.
• International Bootcamp in Silicon Valley: discover where the World Technology was born and grown. Boost your network and share your business ideas with high level managers, start-ups incubators and venture capitalists.
• Flexibility: ​Study following live lectures in streaming on our digital platform plus at your own peace following lectures uploaded daily and available on demand.
• 87.5% of our students have increased their responsibilities after the Master.

The online format is aimed at graduates and professionals and allows them to participate in fully interactive online lectures in real time or view recordings at their leisure. Lessons are uploaded onto our virtual platform and are fully accessible for one year. The Online Master's in Digital Marketing and Business Transformation is aimed at professionals who wish to become digitally literate, develop new skills and competences, understand how technology is transforming society and translating into business impact.

International Master Online in Marketing and Sales

• Ranked among the TOP 50 Master's worldwide according to Eduniversal.
• Experience based program with leading companies: work with Redbull through the Practice Lab.
• Open new horizons: attend International Bootcamps in the fascinating cities of Silicon Valley, Paris, Barcelona, Rome, Tuscany, Lagos, Grand Tour of Italy, China, London, Porto, Dublin and Doha for stimulating networking and intercultural learning.
• Leadership Program: interactive courses designed to improve your soft skills.
• Guaranteed employment success: 70% of our students receive job offers during the programme or immediately afterwards, thanks to our partnerships.
• 72% of RBS alumni work outside Italy.

Executive Master in Marketing and Sales

International Master Online in Neuromarketing and Customer Experience

• Salary increases by 18%, 1 year after completing a Master's degree.
• Flexibility:  participate, in the online format, in real-time, or in recorded interactive online lessons.
• The Online Master includes a 7-day Bootcamp in Rome.
• Business Practice lab with Amazon: ​Meet the managers, do a 10h hands-on classes working on an Market Research Project.
• Neuromarketing and research test exercise: students will apply the neuromarketing strategy and tools through the use of neuroscientific techniques to have a more complete understanding of the consumer and create more effective marketing strategies.
• Business in Action: Develop and exercise innovation skills and a CX perspective. Students will develop and implement a strategy project linked to the Customer Experience. The work will be presented to an evaluating panel composed by Nielsen managers.