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Paris Bootcamp 2026: Exploring Luxury Business in Paris and Launching a New Alumni Chapter

Paris Bootcamp 2026

From May 31 to June 6, 2026, Rome Business School students joined the Paris Bootcamp “Luxury, Creativity and Business”, one of the 13 International Bootcamps that enrich the school’s educational journey each year and strengthen its global outlook.

International Bootcamps are a key part of the Rome Business School experience. They offer students an immersive week abroad in some of the world’s most influential cities, where they engage with leading universities, global companies, industry experts, and professionals from diverse international backgrounds.

Paris: The Global Capital of Luxury

The 2026 edition took place in Paris in partnership with Sup de Luxe, one of the world’s leading institutions for luxury management education. Founded in 1990 on the initiative of Cartier and now part of EDC Paris Business School, Sup de Luxe has become a benchmark for luxury business education worldwide.

Located in the heart of Paris, the school brings together heritage, innovation, creativity, and business strategy. Through this partnership, Rome Business School students gained exclusive insights into one of the most influential ecosystems for fashion, luxury, and lifestyle.

A Learning Experience Between Luxury Management and Real-World Business

Throughout the week, participants explored the dynamics of the luxury industry through interactive sessions led by industry experts Victoria Bonnamour and Laetitia Grognux.

Key topics included:

  • Fashion and luxury history and their contemporary evolution
  • Emerging trends across art, gender, and lifestyle
  • Branding and product launch strategies
  • Luxury distribution and channel management
  • Customer experience, brand positioning, and business strategy

Alongside the academic sessions, students worked on a Fashion Business Project in international teams. Through coaching, mentoring, case studies, and final presentations, participants applied their knowledge to real business challenges while strengthening their teamwork and leadership skills.

The program also included exclusive visits to some of Paris’ most iconic luxury destinations, including Maison Boucheron, La Samaritaine, and Rolex Vendôme. These experiences offered valuable insights into luxury retail, brand storytelling, customer experience, and premium business models.

To complete the experience, students enjoyed a guided cruise along the Seine, discovering the cultural heritage and unique identity of Paris. Understanding the connection between place, heritage, and brand value remains essential for anyone pursuing a career in the luxury sector.

Strengthening International Education

The Paris Bootcamp reflects Rome Business School’s commitment to delivering learning experiences that go beyond the classroom. By combining academic excellence, international exposure, and professional networking, the school helps students develop the global mindset required in today’s interconnected business environment.

Through initiatives like the International Bootcamps, participants build cross-cultural competencies, expand their international networks, and gain first-hand exposure to global industries and business ecosystems.

Expanding the Global Alumni Community

Paris Bootcamp 2026 also marked an important milestone for the Rome Business School Alumni network.

During the event, the School launched a new Alumni Chapter in Paris, further strengthening its international community and creating new opportunities for networking, collaboration, and professional development among graduates living and working across the region.

The week concluded with a networking aperitivo at Mama Shelter Puteaux, where students, alumni, faculty members, and school representatives came together in an informal and international setting. The event provided an ideal opportunity to exchange experiences, create new professional connections, and reinforce the sense of belonging that continues to drive the growth of the Rome Business School global community.

With Paris Bootcamp 2026, Rome Business School once again reinforces its mission: to educate future international leaders, foster meaningful global connections, and transform learning into a practical, immersive, and future-focused experience.