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News 19/12/2025

The Walt Disney Case: Storytelling as a Strategic Asset

Blending entertainment, emotion, and economic value is one of the toughest challenges in the entertainment industry. The Walt Disney Company has turned this challenge into a competitive advantage, making storytelling a strategic asset that connects cinema, theme parks, media, and digital platforms.
PM Master
News 16/12/2025

100% of Rome Business School Project Management Students Achieve PMI® Certification

With over 500 students, Rome Business School has been the leading Business School in Project Management education for almost a decade, training qualified project leaders through the Executive Master in Project Management, the Global Master in Project Management & Agile Innovation, and the Internati
F.Martinez FAO
News 16/12/2025

From the RBS Classroom to FAO: A Talk with the Alumnus Francisco Martinez

An Immersive Career Toolkit Experience at FAO As part of the Rome Business School Career Toolkit initiative, students had the opportunity to take part in an inspiring talk with Francisco Martinez, Rome Business School alumnus and now Multimedia Producer and Communication Strategy Specialist at FAO.
Football - AS MONACO
News 15/12/2025

Football, Brand and International Markets: Inside AS Monaco’s Commercial Strategy

Professional football has become a truly global platform, where sport, marketing and commercial development are deeply interconnected.  Mattia Sperotto, Global Commercial Development at AS Monaco Football Club, explored these dynamics and shared with students at Rome Business School an insider’s

RBS Stories

Claudia Penati
Thanks to RBS, I had the opportunity to meet with representatives of several companies, including Doctors Without Borders, with whom I am currently working. Through my Master's degree at RBS, I gained skills that I am putting to use in my current work experience.
Nils Wilhelm
The RBS4Entrepreneurship program really helped me structure my startup idea. There are many things you don't think about when trying to launch a business, and this program gave me the tools to build my project.
Alessio Malvuccio
The Master's program in Fashion Management has given me so much, both in terms of notions but above all in terms of methodological approach, united both by interpersonal relationships with colleagues from all over the world and by professors who, through their own personal experience, have been able, day after day, to transfer to all of us their many experiences in their field of expertise.