Executive Master in Marketing & Sales

Carolina Eugenia Cappabianca has extensive professional experience in strategic marketing, communication, and digital transformation, with a strong focus on the media management. She is currently Co-Founder, Partner, and Managing Director of Rising Partners International, where she leads consulting projects in integrated marketing and communication, specializing in Web3, blockchain, and AI-driven innovation for media and entertainment clients.She holds a degree in Business Administration with a major in Marketing and Finance from John Cabot University. For over seven years, she taught Advertising Theory and Techniques at LUMSA University.Carolina has held senior positions at global companies such as Unilever, Johnson & Johnson, Y&R, and Saatchi & Saatchi. She has also founded and led her own agencies, working closely with international media and entertainment clients including Sky, Wind, and P&G. Her work has earned her the NC Digital Award for Best Integrated Campaign.She is a published author and frequent speaker at international conferences, known for her expertise in digital ecosystems and storytelling. Carolina manages international teams and multicultural projects, with deep experience across Europe, the United States, and Latin America.

Senior professional with 30 years of work experience. Has worked in large organizations (Deloitte, Trenitalia - Italian railways), small start-ups, and family owned businesses. He is Share holder and member of the Board of Directors of Grand Hotel Excelsior Vittoria. Skilled in strategic management and business planning, service marketing, business development, sustainability, organizational design and capacity building. Has direct work experience spans hospitality, tourism, spa and wellness, travel, railway operations, asset management, corporate governance, business planning, marketing, sustainability, and hospitality management. Geographical areas of work experience: Italy, West Europe, Africa, Asia. He serves as a Partner at MODE Consulting and offers consultancy services while also lecturing at prestigious institutions, such as Università di Roma, La Sapienza, University of Rome Tor Vergata and Roma Tre. Alessandro is also certified as a Guest Service Professional (CGSP).

Maurizio Di Domenico is an Executive Manager with over 25 years of experience in General and People Management, specializing in leading sales teams across Europe, Asia, South America, and the USA. Currently, he is the CEO and a member of the Executive Board at ARVALI & ASSOCIATI in Rome and Senior Partner of Ambire, a consulting agency, also serving as a temporary general manager for client companies. Previously, Maurizio worked at Alitalia Airlines in various senior roles from 1996 to 2014, including Sales Director, Handling Contracts Purchasing Director, and Marketing Director. His achievements include doubling the charter business and increasing leisure customer numbers by 20%, as well as achieving significant savings in long-haul handling contracts.Maurizio has led teams in Germany and Japan, driving notable increases in revenue and traffic. His career has been recognized for its contributions to growth, profitability, and operational excellence, making him a respected leader in his field. His CV has been certified by RINA Services and sponsored by FEDERMANAGER.

Antonio Ferrandina is a university professor and consultant with over 30 years of professional experience in strategic marketing, writing, business planning, and management training. He currently serves as a Professor of Marketing at Roma Tre University, Pegaso Telematic University, LUISS Business School, the University of Pisa, and other Italian academic institutions. A graduate in Economics from the "G. D'Annunzio" University of Pescara, he has accumulated over 25 years of university teaching experience in marketing and business organization. The author of numerous specialized texts, including *Marketing 2.0 per il No Profit* (Franco Angeli), he has collaborated with Italian and international companies and institutions, also as a member of scientific committees and designer of training programs. Since 1990, he has published articles for Wolters Kluwer and served as an editorial writer for the newspaper IPSOA. He regularly holds courses and workshops on digital marketing, business planning, and business strategies in university master's programs and management schools.

Federico Coccia is a marketing strategist, entrepreneur, and lecturer with over 12 years of professional experience in brand strategy, digital marketing, and omnichannel communication. He is the Founder and Marketing Manager of Edit Studio, a multidisciplinary agency specializing in fashion, beauty, and lifestyle, where he has led over 150 projects for international clients. He also lectures at IED – Istituto Europeo di Design and visiting lecturer at ESSEC Business School. Mr. Coccia holds a degree in Marketing and Communication from IED and is certified in Google Analytics and LinkedIn Marketing Strategy. His industry background includes leadership roles in fashion marketing with David Naman and Paul Taylor, and Web marketing consultancy with Seat Pagine Gialle SpA.

Lorenzo Ermigiotti is a senior content strategist with over 25 years of professional experience in digital publishing, content marketing, and editorial management. He currently serves as a faculty member at Rome Business School, where he lectures on digital content strategy, content operations, and communication planning. Mr. Ermigiotti holds a Master’s degree in Marketing and Communication from LUISS Business School and a Bachelor's in European Studies from the University of Essex. Over the course of his career, he has held leadership roles in major Italian digital media groups, including Triboo Media and Gruppo HTML, directing editorial strategy for publications such as Webnews, HTML.it, and Leonardo.it. He currently leads content operations at DOS Design and serves as a consultant through GLG, with additional experience supporting innovation ecosystems, including projects for INNOVIT San Francisco. His areas of expertise include brand communication, data-driven content optimization, SEO, and content monetization. Fluent in English, Spanish, and French, Mr. Ermigiotti combines cross-sector industry insight with academic engagement, contributing to the development of best practices in digital media and omnichannel content strategy.

Andrea Paletti is a lecturer and consultant with professional experience in digital transformation and innovation within the public and private sectors. He currently serves as a Lecturer in Business Administration at John Cabot University and as a Leader of digital transformation/insourcing projects at ENEL. He holds a PhD in Management of Information Systems and an MSc in Digital Innovation from the London School of Economics, in addition to a Master in Public Administration from Tsinghua University in Beijing. He has 8 years of academic experience in international universities, including the LSE. He has collaborated with public bodies, such as the Municipality of Rome, on projects for smart cities and digital governance. The author of scientific articles published in peer-reviewed journals and international conferences (HICSS, ICIS, AOM), he received the Best Paper Award at the Academy of Management.

Giacomo Scettri is an experienced data science trainer and educator with a strong focus on STEM education and innovative teaching methods. With over 1,000 hours of training in data science and machine learning for companies like Codemotion, TIM, and Manpower, he has helped launch careers for STEM graduates and career changers. Giacomo is also an adjunct professor at the Campus Bio-Medico University of Rome, where he taught mathematics to international students. His academic background includes a Master's degree in History and Didactics of Physics from the University of Bologna, where his thesis explored the differences in learning between game-based learning and formal education. Additionally, he has a Master's in Physics of Complex Systems from IFISC in Palma de Mallorca and a Bachelor's in Physics from La Sapienza University. Giacomo is also the founder of “Dopolavoro matematico,” a movement aimed at making mathematics more accessible and enjoyable for everyone. He is fluent in Italian and English and has experience with various programming languages such as Python, R, and MySQL.

Mentor for Startupbootcamp FoodTech which is the leading accelerator of startups supporting and scaling companies innovating and disrupting the food industry where she is mentoring in everything related to food and wine management, business model, international education. She’s also Property Owner Chief Operating Officer at Volognano,  and  free consultant in branding and communication strategy for Food and Beverage companies.

Valentino Megale is a tech entrepreneur, biologist, and innovation advocate specializing in mental well-being through immersive technologies and data monitoring. He is the CEO and co-founder of Softcare Studios, a digital health startup that leverages advanced technologies to enhance medical treatments and support patients’ mental health. Valentino has over 7 years of professional experience in the digital health sector. He holds a PhD in Neuropharmacology from the "D’Annunzio" University of Chieti, with international experience in Austria and France. He is also an online lecturer in immersive technologies at the Web Marketing Festival and serves as Program Director and lecturer at Rome Business School. His academic background spans 6 years, focusing on neuropharmacology and biotechnology. Throughout his career, he has received several awards, including “Best E-Health Startup” at the Startup Europe Awards, and has taken part in international acceleration programs such as Accelerace and TMCx. He has spoken at prestigious events like TEDx and participated in innovation challenges with global companies such as Pfizer and Merck.