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International Master Online in Tourism and Hospitality Management 

The International Master Online in Tourism and Hospitality Management intends to train individuals for careers in the tourism industry, namely tourism design and management for tour operators, travel agencies, and travel consultants.

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Formula International
Method Online
Language English
Start Date April 2024
Enrollment 86%
Available seats 7
Scholarship
20% UP TO

International Master Online in Tourism and Hospitality Management Overview 

Students will valorize tourist products by learning from Italian food and wine items, paving the way for the establishment of new profiles. ​

The Program will teach professionals how to create a tourist adventure that incorporates local cultures, environments, and flavours using a method that aims to increase understanding via the pleasure of the senses. Participants will get general management fundamental knowledge before specialising in the Tourist & Hospitality Management Industry, namely tourism systems, customer service, hospitality, and digital communication.

Shape your professional path through 4 pillars:

Real link with companies

An international network of companies’ partners to help young and senior professional in building their careers and RBS to create the better learning experience possible, thanks to Business Practice LAB, Company visits, in class exercises and exclusive lecturers.

Internationality

Rome Business School is proudly the most international business school in Italy, being able to immerse our students in a stimulating environment, thanks to our international faculty, our exclusive Bootcamps in Silicon Valley, Barcelona, Paris, Rome and Tuscany and mixed ethnicity in our classes.

Professional Impact

Our higher purpose is to build managers and leaders. For this reason, we’ve built our Masters around our student’s professional and personal growth, providing different service and experiences, just like our Career Service, multiple company meetings, Company Shadowing, Individual Coaching sessions and a soft skills program.

Higher Purpose

Following our motto, Better Managers for a Better World, an entire section of our Masters is fully dedicated to higher purpose in business, Corporate Social Responsibility and creation of a sustainable approach and mindset to business

Why choose our International Online in Tourism and Hospitality Management?

Career Impact

+28% Salary Increase, after 1 year of completing the Master in Tourism and Hospitality. Over 39K€ on average after the completion of the Master in Tourism and Hospitality. They work in companies in the Hospitality sector such as Marriott Hotel, SOHO House, Rocco Forte, Travel Hub

Think Big & Go Global

Think big and go global, choose among 4 continents and 7 International Bootcamps in Rome, Tuscany, Paris, Barcelona, Nigeria, Qatar and Silicon Valley (US), have an immersive and stimulating experience, focused on the topics of the business world.

Business in Action

  • Business Practice lab:
  • Meet Managers, do a Hands-on class and get on a task.
  • Learn and simulate a site inspection in a luxury hotel and how to do deluxe hotel lifestyle photography. In partnership with Bvlgari Hotel Milan
  • Do a 5* Hotel Evaluation and Ranking Analysis
  • Create a Touristic Offering
  • Create a Digital Strategy for promotion of specific touristic experience.

Experience Italy

  • 1 Week Bootcamp on Tourism, Food, Wine & Experiential Luxury in Tuscany. Immerse yourself into gastronomic luxury tour in Florence and Volognano. Explore the wine and gastronomic culture in Italy, visit following wineries: Sting farmil Palagio, Borro's winery, Salcheto​
  • Castel Volognano, Sting farmil Palagio. Participation optional. ​
  • Additional 6 bootcamps spread across 4 contitnents (Silicon Valley, Qatar, Lagos, Paris, Barcelona, Rome is available. Participation is optional. ​
  • Students will be invited to participate in Tourism and Hospitality fairs - Made in Italy: Tutto Food, Sol&Agrifood, Taste, Vinitaly, Festival del Giornalismo Alimentare Torino, Florence Cocktail Week, Host Milano, Guida Michelin 2023, BTO - Buy Tourism Online, TTG Travel Experience Fiera Rimini, Terra Madre Salone del Gusto Torino, Mac Frut Rimini, and many others ​

Among our Partners:

Program: International Master Online in Tourism and Hospitality Management 

They will stand out as innovative and responsible leaders, with growth mindset, fully ready to make an impact in the world and achieve a career milestone. 

The Master gives a great exposure to companies and industry professionals. Students will participate in Tourism and Hospitality fairs – Made in Italy:  Tutto Food,  Sol&Agrifood, Taste, Vinitaly, Festival del Giornalismo Alimentare Torino, Florence Cocktail Week, Host Milano, Guida Michelin 2023, BTO – Buy Tourism Online, TTG Travel Experience Fiera Rimini, Terra Madre Salone del Gusto Torino, Mac Frut Rimini, and many others.

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Develop core managerial skills & innovative perspective in the tourism and Hospitality management

During the first module of the International Master in Tourism and Hospitality Management, students will learn how to:

  • Managerial Economics
    This module aims to prepare students by providing them with the essentials of entrepreneurship and business planning.
  • Entrepreneurship and Business Planning
    With this module, the managerial skills required to understand a Business Plan and its structure will be developed.
  • Business Strategy
    Through this module, students will know how to understand the long-term direction and strategy of a company, and will be able to identify the strategic business units of organizations.
  • Accounting & Budgeting
    This module is aimed at students understanding the importance of financial management and control principles, with key indicators such as ROI, EBIT, GAAP.
  • Project & Operations Management
    With this module, students will be able to manage projects, examine data and information, and have a diagnostic approach in solving problems.
  • Marketing: Traditional and Digital
    Students will learn the application of marketing principles in organizational decision making.
  • Human Resource Management
    This subject area focuses on strategic human resource issues such as workforce acquisition, development, motivation and retention.
  • Data Analytics ​for Managers
    This course is designed to equip students with the basic knowledge needed to analyze and interpret large sets of data, to make effective business decisions and strategies.
Create impactful marketing, Digital Communicatoin & Sales of touristic offerings

During the second module of the International Master in Tourism and Hospitality Management, students will learn how to:

  • Build a tourist offering that integrates local cultures, environments, and flavors through an approach aimed at increasing knowledge through the pleasure of all senses; ​
  • Develop actions aimed at the promotion of a local environment from the perspective of environmental sustainability and of responsible tourism;
  • Communication and Sales strategy and assess the most effective way to implement it;​
  • Design marketing, digital marketing and communication strategies aimed at the promotion of products in local environments (fetes, expos, events) and in specific sectorial contexts (exhibitions, conferences, meetings, pageants, themed expos, etc.).
Develop effective & sustainable performance in the global tourism and its system

During the third module of the International Master in Tourism and Hospitality Management, students will learn how to:

  • Be able to effectively operate and perform in the different global tourism systems; ​
  • Create an experiential journey within a global context;
  • Recognize local cultural and environmental resources from the perspective of the integration of the tourist offering;​
  • Be able to ​exploit the opportunities offered by Innovation and technology in the tourism and hospitably sector;
  • Identify and collaborate with the actors (Tour Operators, Travel Agencies, etc.) involved in the production of tourist packages;
Why Electives?

The goal of Rome Business School is to develop future managers, entrepreneurs, and professionals who are ready to capitalize on the benefits of digitalization, go global, and have a positive impact on society.

Electives are ideal tools for students to improve their employability by focusing on high-demand skills. ​

  • Electives assist students in carving out a niche for themselves and becoming more competitive.
  • Electives expose students to courses they might not have encountered otherwise.
  • Electives provide a one-of-a-kind curriculum that fosters life and career skills. ​
  • Elective courses are organized in 5 main areas of interest:
  1. ​Innovation & Growth
  2. Tech & Digitalization
  3. Industry Business Excellence
  4. International Business
  5. Global Electives with RBS School partners
Practice Lab | In partnership with Soho House

Rome Business School Practice Lab is the place where theoretical concepts are put in practice and participants learn through experience. The Lab is run by Soho House managers who will examine different specialist knowledge, work on exercises and network, while sharing their experience and expertise with the students. This Lab is entirely run by Soho House managers with whom you will create strategy to guide customer’s through the customer’s journey of Soho House.

Capstone Project

At the end of your educational experience, you will have the chance to prove your abilities by tackling a real business challenge. Use your talent to identify opportunities and create a truly innovative strategy.

Tackle a real company challenge. You can choose to be part of a small team and design a Marketing plan for a new business or develop a strategy to increase online sales or create a loyalty offering for different generation.

You will be given two case studies from two real companies that will allow you to test your knowledge learnt during the master’s course.

Rome Business School International Bootcamps experiences

There’s the opportunity to experience an intensive and fully immersive business experience during a week, facing challenges, dealing with managers, students and lecturers, and creating your own project that will be presented at the end of the Bootcamp Experience.

Change your life forever: discover where the World Technology was born and grown. From microprocessors to computers, from browser to social media, from sharing economy to crypto currencies.

RBS_LOGHI

The challenge is how to combine creation and management in a luxury house as in all types of companies.

Sup de Luxe welcomes every year more than 500 students from all over the world. Since its creation, the school has enjoyed an undeniable success with its network of 3.500 graduates.

Develop a completely new business idea through the Google Ventures Methodology: The Design Sprint. How innovation and entrepreneurship are leading the change of the global market.

The aim is to mix together contents and network to become leaders in the strategy of your current or future company.

Experience Italy through a native person’s perspective by a cultural exploration and understanding of not only the process of winemaking, but mostly the convivial importance of food and wine.

Don’t miss the opportunity to learn how to do business, generate growth as a socially responsible leader and discover the giant of Africa.

Discover and develop unique opportunities to grow in a dynamic environment with a traditional yet modern approach to business.

Your Mentors

An International Leading Team | CAB

The Corporate Advisory Board embodies the spirit of collaboration between the academic world and the real management sphere by becoming one of the key players in the Quality Assurance Process, the process of continuous improvement of the Rome Business School’s range of Management Training programs.

Composed of 87 Leaders, Managers and Professionals from key areas of National and International Businesses, through the Corporate Advisory Board, Rome Business School activates a process of continuously updating its training programs, relying on numerous business interactions and inputs provided by the members of the committee in the annual meetings and discussions with the school.

103 Members
14 CEO and General Management
29 Marketing and Sales Communication

Faculty

Rome Business School’s International Master Online in Tourism and Hospitality Management are held by highly selected international university professors, trainers and business managers, drawn from a variety of operational and professional fields, from merchandiser to lawyer, from entrepreneurship to coach and speaker.  The teaching approach is aimed at the acquisition of know-how, skills currently required by the market

Program Director

Camilla Carrega Bartolini

Graduated at the University of Florence in Viticulture Enology, Camilla Carrega Bartolini has been Wine instructor, Wine Department Chair and Academic Coordinator of Food and Wine Studies at Apicius International school of hospitality in Florence.

She traveled multiple times to the USA to promote the Italian lifestyle trough food and wine, collaborating with the James Beard foundation in NY, and several American Universities. Camilla has been Academic Programs Coordinator at Gambero Rossoin Rome. She is an undisputed leader in the world of Italian Food, Wine and Lifestyle. 

She is also a Mentor for Startupbootcamp FoodTech which is the leading accelerator of startups, supporting and scaling companies. There she mentors everything related to food and wine management, business model, international education.​

Today Camilla is Property Owner Chief Operating Officer at Volognano, and a free consultant in branding and communication strategy for Food Beverage companies.

Davide Scarparo​ Rome Business School - Professor

Former Partnership Manager at Expedia Group. Many years of experience gained in the field of tourism and sport events. After many years' experiences in luxury hotels, such as Forte Village, he oversaw the project 'incoming' for the Internazionali BNL d’Italia, the most important tennis tournament in Italy. He’s currently Business Developer at Pezzilli & Company, and runs his own business in the agri- food sector.

Eleonara Odorino
Eleonora Odorino​ Destination Florence Convention & Visitors Bureau - Deputy Director

Many years of experience gained as sales manager at Firenze Convention & Visitors Bureau, now she is Office and Membership​ Coordinator. Operating since 1995, Destination Florence Convention and Visitors Bureau is the official destination promoter, with the mission to increase quality and importance of events, destination weddings and luxury market in Florence. FCB can find the best existing rates for all venues and any kind of service, and provides unique contracting facilitations, providing event planners with a vast array of cost and time-effective solutions. FCB is supported by almost 300 Partners including highly specialized and qualified local suppliers and congresses professionals.​ 

Carlo Rossi Chauvenet​ CRCLEX - Partner

European Tech-Law and Corporate lawyer, Senior Partner of CRCLEX, an Italian Law Firm with a focus on Legal Tech. He has published studies on corporate law, data protection and other legal aspects concerning Data Portability, AI, ePrivacy, GDPR, Big Data, cloud computing. Co-founder of the National Center for IOT and Privacy, Sweet Legal Tech and Iubenda, a legal startup company. He’s also a founding member of the the FamTech Association.  He’s co-owner of Massimago, a wine company based in Verona specialized in the production of Amarone Wine.

Crippa_professor
Michele Crippa​ Gastronomik - CEO

CEO at Gastronomik, consulting agency for the food industry. He worked as a consultant for companies such as: dry media srl ​​(for the television format “STREET FOOD BATTLE” for Coca-Cola Italia and Mediaset Italia1), FIERE DI PARMA SPA, EXPO MILANO. He has also worked for LOVEATWELL srl, as High-Quality Food Product Selector for the loveatwell.com e-commerce and librodeisapori.de. He also collaborated with Gambero Rosso, for reviews, and with Endemol Shine Group – Australia (AUS), for MASTERCHEF Australia – season 7 as Coordinator F&B and Hospitality – Italian Tour – Emilia-Romagna. Together with other professionals, he recently developed a tool (Sensory Box) to help patients regain their sense of smell and correct sensory deficits, after COVID19.

Filippo Galanti
Filippo Galanti Divinea - Co-Founder & Chief Business Officer

Co-Founder & Business Development at Divinea. Divinea is a marketplace for wine tourism, making wineries and wine experiences more accessible to everyone. Among his experiences, he worked as a business innovation & development manager at E-Novia, (a unique institution in the Italian industrial landscape, an ‘Enterprise Factory’ which assists and optimises the transformation of research into products, researchers into entrepreneurs and start-ups into companies).  He also was Business Development Manager at YAPE (Your Autonomous Pony Express), is an e-Novia Portfolio Company that has given birth to the first self-driving, electric and ultra-light urban delivery vehicle entirely designed and built in Italy.

Alessandro Fiorentino ​
Alessandro Fiorentino ​ MODE Consulting Srl - Partner

Former Member of the Board of Directors at Grand Hotel Excelsior Vittoria, he is currently Senior Partner at MODE Consulting Srl, a consulting company specialized in transport and tourism industries. Senior professional with 30 years of professional experience. Has worked in large organizations (Deloitte, Trenitalia Italian railways) and small start-up businesses. Skilled in strategic planning, service marketing, organizational design and capacity building with direct experience in hospitality, tourism, travel, railway operations, asset management, corporate governance. Lecturer at different educational institutions. Geographical areas of work experience: Italy and West Europe, Africa, Asia.

Ilaria Legato​
Ilaria Legato​ Food and Hospitality - Brand Identity and Communication Designer

Brand Identity and Communication Designer for Food and Hospitality. Author of Creative Restaurant Branding® a Methodology book published by HOEPLI. She currently works as consultant for Communication Design (Hotellerie, Restaurant and Catering)

Salvatore  Bossone​ Destination by Design ITALIA -Founder & Managing Director

Founder & Managing Director of Destination by Design ITALIA SRL. Experienced Owner with a demonstrated history of working in the tourism/event services industry. Skilled in Event Planning, Customer Service, Sales, Hotel Management, and Business Development. Strong entrepreneurship professional graduated from Univeristy of Rome - La Sapienza.

Career and Entrepreneurship Services

Throughout your International Master in Fashion Management, you will be accompanied and supported by our Career Services team. With over 10 years’ experience in education, we help young talents and managers to build their future, guiding them along the path that best suits their capabilities, desires and professional goals.  

To give our students the best support in achieving their professional objectives, we’ve structured our Career Service into two core areas: 

Career Acceleration Program

The Career Acceleration Program will help you develop the knowledge, market insights and tools that you need to pursue a successful career in a specific industry. You will benefit from valuable connections with top companies and recruiters. 

RBS4Entrepreneurship

Are you planning to start up your own business or dreaming about becoming the fresh and innovative driving force within an organization? We will equip you with skills and knowledge to discover, test and improve your entrepreneurial skills, develop a business idea and finally launch your own business.

The master is particularly suitable for those who want to pursue a career in the following roles:

  • Travel Manager
  • Brand Manager
  • Collaborator with Tour Operators and Travel Agencies
  • Organizers of fundraising activities aimed at promoting tourism within public and private bodies and companies
  • Events Manager 
  • Hotel Director 
  • Travel and Lifestyle Manager 

The salary of our students after the completion of our International Master in Tourism and Hospitality Management  increased by an average of 15,7%

The Flexon Learning Methodology

Adhering to the highest standards of teaching methodology provided by EFMD, the Master is taught through interactive lectures, case study analyses, exercises, discussions, teamwork exercises, video conferences, business analysis and sessions of student presentations. Students are encouraged to read and engage in discussions and debates. The teaching methodology is based on learning by doing, with lecturers implementing a student-centered approach, getting students involved and providing activities that allow students to apply the knowledge acquired. The Online Methodology consists of live, interactive lectures, led and facilitated by professors. The programs are self-paced, as students take pre-master courses at their own speed and using self-assessment exercises. This practical, applicable methodology consists of synchronous and asynchronous activities.

Students are free to learn at their own pace and define personal learning paths based on their individual needs and interests, as well as the content provided, taking into account the deadlines for learning, evaluation and assessments. The self-paced methodology is applied on the pre-master courses, which are based on pre-recorded interactive sessions led by the lecturer professor, with a PPT presentation, exercises and self-assessment for each course. Students study the material at their own pace and do a self-assessment exercise to track their progress.

The online learning methodology is fully professor-led and facilitated live in real time. Every lecture is created and delivered by a lecturer using our online platform Blackboard. The communication tools used by the lecturers include discussion forums, chats, emails, breakout sessions, whiteboards, and audio and video sharing to communicate and work together. As a final step, sessions usually include an exercise or assessment to measure the learning.

The online methodology in every class is live and interactive. Teaching methods and techniques are used creatively to develop an engaging and motivating learning experience. There is frequent interaction with the student interaction to foster and maintain engagement and promote learning.

The online learning methodology is practical, with all the class activities and online learning methods, e-content and materials used also being put into practice in the different assessments (self-assessments, tests and practical assignments), capstone project and class activities.

The online methodology is structured as a combination of synchronous or real-time activities (such as online platform chats, breakout rooms/sessions, virtual pooling, virtual whiteboard, etc.) and asynchronous or on-demand activities, which students can do whenever suits them best in terms of their preferences and other commitments (such as emails, discussion forum platforms, online platform meetings, recorded lectures via links, virtual coffee and conversation sessions, etc.).

Our Flexon Learning Methodology Based on Planeta Formacion y Universidades online model of learning

FACULTY CENTERED | Module Starts

Learning guided by the professor

  • The Professor encourage students to reflect on the content
  • Guides and interacts with students to learn and master content through interaction and debates
  • Helps students continuously practice and revise how they perform through assessment form

At the beginning of every module students will be introduced to the course, learn trough digital pills, Weekly Wraps ups and live course lectures.

TEAM CENTERED | Working with your colleagues

Learning through collaborative learning

  • Collaborative learning is the educational approach of the model, using groups to enhance learning through working together.
  • Groups of at least two or more learners work together to solve problems, complete tasks, or learn new concepts.
  • The group learning helps students develop their higher-level thinking, oral communication, self-management and leadership skills.

Divided in teams, students will work together to a Case Study, trough synchronous and asynchronous activities, Class Forum and Lice Classes

FACULTY CENTERED | Module Ends

Learning guided by the professor

The Professor:

  • Creates assessment to measure students learning
  • Provides students with resources and materials for learning
  • Clarifies doubts
  • Evaluates the assessments and gives direct feedback

At the end of every module students will be guided by the professor thanks to Q&A Sessions with the professor and will present their assessment, based on the activity provided by the professor

Admission process

Rome Business School works hard to maintain the highest standard of quality in the programs we offer. That is why, in order to ensure the eligibility of the candidates, all applicants must undergo and successfully pass a selection process structured as follows:

1
Evaluation of credentials
2
Application Confirmation
3
Selection Interview
4
Admission
Enrollment

The goal of the admissions process is to confirm the candidate’s qualification to enrol in the International Master Online in Tourism and Hospitality Management. The candidate’s academic background, prior experiences in the Master’s programme topics, and motivation will all be taken into consideration when evaluating them. The application will be reviewed by the academic committee of the Rome Business School after it has been submitted. It is crucial to deliver all necessary documentation in order to guarantee the suitability of the application.

International Master Online in Tourism and Hospitality Management:

Financial Aid and Scholarships

Payment

Payment of the participation fee of € 6,700 can be made in the following ways:

  • Installments from moments of enrollment (earlier enrollment for more installments)
  • Full Payment with an additional discount of -10%

Scholarships

Based on their personal profile, experience and proven motivation, the candidate may be awarded a scholarship to partially cover the participation fee. In fact, Rome Business School offers the most deserving candidates the opportunity to benefit from 7 different types of scholarships. These partial economic hedges can consist of 6 months of interest-free financing.

  1. Early Enrollment Incentive
  2. Lifelong Learning Scholarship
  3. Academic Excellence Scholarship
  4. Executive Women Scholarship
  5. Entrepreneurial Grant
  6. Better Managers for a Better World Scholarship
  7. Student Loan Assistance Grant

Competition for scholarships increases as the starting date approaches and funds are limited, so it is advisable to apply as soon as possible.

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Please fill the form and we'll contact you by telephone with more information about the Master of your choice

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  • Rome Business School s.r.l. will process your personal information to contact you and to inform you about the program of your choice for the upcoming two terms. Afterwards, your data will be deleted. You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to Rome Business School, Via degli Scialoja 18, 00196 Roma, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Italian Data Protection Agency. Moreover, you can contact our Data Protection Manager by email to [email protected] or by post to Rome Business School, At.: Data Protection Manager, Via Giuseppe Montanelli 5, 00195, Rome.