International Master Online in Entrepreneurship and Innovation

The Online Master in Entrepreneurship and Innovation is empowered by RBS4Entrepreneurship, intended for aspiring entrepreneurs seeking support in the creation of early-stage business concepts. You'll have six months to validate your project, prepare for launch and watch your startup thrive.

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Formula International

Method Online

Language English

Start Date October 2025

Enrollment 82%

Available seats 6

Scholarship valid until April 30th

30% UP TO

International Master Online in Entrepreneurship and Innovation Overview

Become a talented leader capable of developing innovative entrepreneurial solutions that will make a lasting contribution to society. This program has been designed to provide you with the competences needed to become an entrepreneur or a future business leader in charge of innovation,  by focusing on the steps involved in developing an idea into a commercial or social enterprise.

Learning Outcomes

Apply the process of designing and launching innovative ventures: You will be able to apply the steps involved in creating and developing a new business, including recognizing opportunities, developing a business model, designing products/services, creating prototypes, and planning commercialization strategies.
Develop effective Business Planning: including market size estimation, sales and financial forecasting, competition analysis.
Apply Entrepreneurial Finance and Resource Management: You will gain a comprehensive understanding and ability to apply of entrepreneurial finance and resource management.
Interpret Legal and Ethical Challenges: You will develop the ability to interpret and use legal and ethical considerations in entrepreneurship and innovation, there including the legal frameworks applicable to business establishment and operation.
Develop entrepreneurial mindset and skills: this includes fostering creativity, critical thinking, problem-solving, adaptability, resilience, effective communication, and leadership skills.

Shape your professional path through 4 pillars:

Real link with companies

An international network of companies’ partners to help young and senior professional in building their careers and RBS to create the better learning experience possible, thanks to Business Practice LAB, Company visits, in class exercises and exclusive lecturers.

Internationality

Rome Business School is proudly the most international business school in Italy, being able to immerse our students in a stimulating environment, thanks to our international faculty, our exclusive Bootcamps in Silicon Valley, Barcelona, Paris, Rome and Tuscany and mixed ethnicity in our classes.

Professional Impact

Our higher purpose is to build managers and leaders. For this reason, we’ve built our Masters around our student’s professional and personal growth, providing different service and experiences, just like our Career Service, multiple company meetings, Company Shadowing, Individual Coaching sessions and a soft skills program.

Higher Purpose

Following our motto, Better Managers for a Better World, an entire section of our Masters is fully dedicated to higher purpose in business, Corporate Social Responsibility and creation of a sustainable approach and mindset to business

Why choose our International Master Online in Entrepreneurship and Innovation?

Business in Action

Participate in a Business Practice Lab led by managers from Capgemini, where you will implement design thinking principles, innovation methods and tech tools work on a challenge provided by the managers.

Undertake the Capstone Project, a team effort project, focused on tackling a real company's challenge or creating and enhancing their own company or innovation idea.

RBS4 Entrepreneurship

Since 2021, the program has incubated over 151 startup projects across 18 markets and 57 countries, engaging more than 1,375 participants. Some of the startups incubated through the program include:

"Stone Town Spice" – A venture bringing high-quality, ethically sourced spices to global markets.
“AITrash" – A technology-driven solution optimizing waste management through artificial intelligence.
“SKYA"– A sustainable fashion startup promoting eco-friendly and ethical production.
“Atmoforming" – A cutting-edge business focused on innovative materials and design solutions.
“Rumah" – A real estate and interior design platform enhancing modern living spaces.

International Bootcamp

Think big and go global, choose among 4 continents and 12 International Bootcamps in Rome, Tuscany, Paris, Barcelona, Nigeria, Qatar, China, London, Grand Tour of Italy, Porto, Dublin and Silicon Valley (US), have an immersive and stimulating experience, focused on the topics of the business world.

Career Impact

+27% Salary Increase on average, after 1 year of completing the master. Ex-alumni now work in prestigious companies in the sector such as Accenture, Deloitte and Finoa.

Flexibility

Study following live lectures in streaming on our digital platform or at your own peace following lectures uploaded daily and available on demand.

Among our Partners:

Master Online in Entrepreneurship and Innovation:

This program is aimed at individuals eager to accelerate their business ideas and create innovative solutions. It is specifically designed for professionals, managers, and aspiring entrepreneurs, providing them with comprehensive guidance on developing ideas into successful businesses. In addition to this guide, participants have access to a wealth of tools, resources, hands-on activities, and networking opportunities, all aimed at fostering an entrepreneurial mindset. At the start, participants establish a solid foundation in management principles and also enhance their skills in crucial areas such as business creation, prototyping, startup marketing, scaling, and innovation.

10% Start with Managerial Core

35% Get Into Focusing and Specializing

10% Being an innovative and responsible leader

10% Electives

15% Business in Action

20% Capstone Project

Develop core managerial competences & entrepreneurial leadership, to start and run business

During the first module of the International Master Online in Entrepreneurship and Innovation, students will learn notions of:

Managerial Economics
This module aims to prepare students by providing them with the essentials of entrepreneurship and business planning.
Management Accounting for Decision Making
The course focuses on the financial aspects of business decisions giving students an overview of the accounting tools useful and most used for short and long-term decision making such as cost management, budgeting, CVP analysis, and investment appraisal techniques.
Business Strategy
Through this module, students will know how to understand the long-term direction and strategy of a company, and will be able to identify the strategic business units of organizations.
Financial Statement Analysis
This course aims at equipping students with an understanding of financial statements and their usefulness for decision making.
Project & Operations Management
With this module, students will be able to manage projects, examine data and information, and have a diagnostic approach in solving problems.
Marketing: Traditional and Digital
Students will learn the application of marketing principles in organizational decision making.
Human Resource Management
This subject area focuses on strategic human resource issues such as workforce acquisition, development, motivation and retention.
Data Analytics for Managers
This course is designed to equip students with the basic knowledge needed to analyze and interpret large sets of data, to make effective business decisions and strategies.

Leadership in Innovation

During the second module of the Master in Entrepreneurship and Innovation, students will learn:

1)Business Creation, Validation & Scaling

Start up Lifecycle and Market Validation
The empirical approach to innovation

2)Effective Startup Business Planning

Purposes and Structure of a Business Plan
Critical assignments in a startup Business Plan

3)Startup Marketing

Entrepreneurial Strategy
Early Customer Acquisition & Growth hacking
Brand Identity Development
Digital Tools for Early Marketing and Lead Generation

4)Entrepreneurial Finance

Sources of funding & Exit strategies
Pitching to secure financing
Startup evaluation technique

Create and develop ecologically and socially responsible innovation and business models

During the third module of the Master in Entrepreneurship and Innovation, students will explore:

5)Corporate Innovation

Innovation Management and the Open Innovation Model
Patents, Copyrights & Contracts
Subsidized Finance, Structural Funds and the European Programmes

6)Social Entrepreneurship

Responsible Entrepreneurship and Social Impact
Sustainable Innovation & Business Models: Starting an Eco Company
Social Entrepreneurship promoted by the EU
Building ethical and responsible organizations

Why Electives?

The goal of Rome Business School is to develop future managers, entrepreneurs, and professionals who are ready to capitalize on the benefits of digitalization, go global, and have a positive impact on society.

Electives are ideal tools for students to improve their employability by focusing on high-demand skills.

Electives assist students in carving out a niche for themselves and becoming more competitive.
Electives expose students to courses they might not have encountered otherwise.
Electives provide a one-of-a-kind curriculum that fosters life and career skills.
Elective courses are organized in 7 main areasof interest:

Macro Area I 

Next Gen Business: Innovation, AI and Digital Growth

Area 1: Innovation & Growth
Area 2: AI4 Business: Shaping the Future
Area 3: Tech & Digitalization

Macro Area II

Global Business Excellence

Area 4: Industry Business Excellence
Area 5: International Business
Area 6: Global Electives with RBS international partner Business Schools
Area 7: Introduction to preparation for professional certifications

Practice Lab | In partnership with

Rome Business School Practice Lab is the place where theoretical concepts are put in practice and participants learn through experience. The Lab is run by Capgemini who will examine different specialist knowledge, work on exercises and network, while sharing their experience and expertise with the students. This Lab is entirely run by Capgemini with whom you will create strategy to guide customers through the customer’s journey of Capgemini products.

Capstone Project

At the end of your educational experience, you will have the chance to prove your abilities by tackling a real business challenge. Use your talent to identify opportunities and create a truly innovative strategy.

Tackle a real company challenge. You can choose to be part of a small team and design a Marketing plan for a new business or develop a strategy to increase online sales or create a loyalty offering for different generation.

You will be given two case studies from two real companies that will allow you to test your knowledge learnt during the master’s course.

Previous years’ experiences 

The Practical Challenge:

Design a new mobility services for schools and universities This challenge meets the Toyota’s vision, making mobility more accessible and available for all.The goal is to make travel to/from schools and universities more efficient and faster, moving from private transport to new services such as carpooling, car sharing etc In order to make this change possible, it’s necessary to consider what are now established habits and offering new mobility options that meet that needs The aim is to devise new options of home school/university travel through the creation of alternative mobility services to be integrated in the offer.

Rome Business School International Bootcamps experiences

rome business school international bootcamp world map

There’s the opportunity to experience an intensive and fully immersive business experience during a week, facing challenges, dealing with managers, students and lecturers, and creating your own project that will be presented at the end of the Bootcamp Experience.

Change your life forever: discover where the World of Technology was born and grown. Boost your network and share your business ideas with high level managers, start-ups incubators and venture capitalists.

Immerse yourself in the capital of fashion and luxury, and live the real rise of the business. Learn how to combine creation and management in the industry house to be applied in all types of companies.

Develop and manage a completely new business idea through the Google Ventures Methodology: The Design Sprint. Discover how innovation is leading the change of the global market and challenge your managerial and entrepreneurial projects to become real.

The aim is to mix together contents and network to become leaders in the strategy of your current or future company.

Experience Italy through a native person’s perspective by a cultural exploration and understanding of not only the process of winemaking, but mostly the convivial importance of food and wine.

Don’t miss the opportunity to learn how to do business, generate growth as a socially responsible leader and discover the giant of Africa. 

Discover and develop unique opportunities to grow in a dynamic environment with a traditional yet modern approach to business.

Join our immersive bootcamp in London to explore the latest trends, strategies, and technologies that drive the world of finance and banking forward. Gain insights into the cutting-edge world of digital finance and learn from industry experts. Unlock your potential in this rapidly evolving field!

Discover the cutting-edge world of e-Commerce and Digital Marketing at our immersive bootcamp in China. Gain insights into the latest trends, strategies, and technologies that drive online businesses forward in one of the most enriching countries of this century.

Expand your network of industry professionals and meet distinguished arts and culture professionals and managers in four of the most important Italian cities in terms of cultural heritage: Venice, Florence, Rome and Naples.

Join our new Porto Bootcamp to gain practical insights into sustainability and ESG management. Engage with industry experts, enhance your skills in responsible business practices, and enjoy the scenic beauty of Porto while advancing your career.

Join our new Dublin Bootcamp to gain hands-on experience with global data, connect with industry leaders, and enhance your career prospects. Immerse yourself in the tech scene and enjoy Dublin’s rich culture while learning cutting-edge data skills.

Your Mentors

An International Leading Team | CAB

The Corporate Advisory Board embodies the spirit of collaboration between the academic world and the real management sphere by becoming one of the key players in the Quality Assurance Process, the process of continuous improvement of the Rome Business School’s range of Management Training programs.

Composed of 87 Leaders, Managers and Professionals from key areas of National and International Businesses, through the Corporate Advisory Board, Rome Business School activates a process of continuously updating its training programs, relying on numerous business interactions and inputs provided by the members of the committee in the annual meetings and discussions with the school.

103 Members

19 CEO and General Management

Faculty

Rome Business School’s International Master Online in Entrepreneurship and Innovation are held by highly selected international university professors, trainers and business managers, drawn from a variety of operational and professional fields, from merchandiser to lawyer, from entrepreneurship to coach and speaker. The teaching approach is aimed at the acquisition of know-how, skills currently required by the market.

Program Director

Raffaele Mannella

Over 26 years of experience as Export Manager, Entrepreneur and Project and operations Manager, related to enterprise software applications and professional services. Passionate about Project Management, especially in the Information Technology field.

In 2005, he co-founded Comtaste S.r.l., an IT consulting company in which he still servs as CEO, mainly taking on strategic projects for the company and directly managing key clients, among which several multinational companies such as Adobe, Google and HP.

In 2019 he founded TS Mood Srl, an innovative startup dealing with online booking services for the tourism industry. 

Francesco Landolfi Program Director of Master in Marketing

Senior Partner at Arventia Capital with over 20 years of experience in Sales, Marketing and Management. Matured all his professional career developing and managing innovative and high-tech projects in two main industries Information Technology and Healthcare. Francesco held several Sales Marketing managerial positions in multinational companies such as Microsoft, IBM Baxter. He ran as Managing/Senior Director innovative entrepreneurial projects for startups and small enterprises. Today, he is Senior Partner for Arventia Capital, a firm involved in private equity and venture capital investments. He’s also Senior Advisor on eHealth innovation projects at Arthur D. Little

Elisa Barbieri Brand Strategist | Communication consultant

With a background in International Communication and Branding, Elisa started her career as an Account Executive for Nastro Azzurro at ADDV EURO RSCG. She later became an Account Manager for Colgate and Palmolive at Geoff Howe Marketing Communications. Subsequently, she co-founded and co-owned eibranding.com, where she also serves as a Brand Strategist and Communication Consultant. Eibranding.com is a branding and communication studio that combines the latest international innovations with Italian design and style. Elisa is also a Professor at institutions such as IED (Istituto Europeo di Design) and SRISA (Santa Reparata International School of Art).

Vincenzo Mazzotta Program Director of Master in Finance

Vincenzo Mazzotta (PHD - MBA) is a University Lecturer and Certified Public Accountant. He teaches Financial Management & Markets at LUMSA University, Accounting and Finance at Rome Business School and has numerous experiences teaching Financial Management at Study Abroad Programs of American Universities. As a consultant, he founded about 15 years ago Studio Mazzotta - of which he is Owner - operating in the field of Corporate Finance, supporting companies and research centers in investment and financing strategies.

Camilla Carrega Bertolini Program Director of Master in Tourism Management

Mentor for Startupbootcamp FoodTech which is the leading accelerator of startups supporting and scaling companies innovating and disrupting the food industry where she is mentoring in everything related to food and wine management, business model, international education. She’s also Property Owner Chief Operating Officer at Volognano,  and  free consultant in branding and communication strategy for Food and Beverage companies.

Valentino Megale CEO Softcare Studios

Technology entrepreneur focused on digital health and mental wellness, TEDx speaker and author. Biologist, PhD in Neuropharmacology with international academic research experience in pharmacology, drug development, organic chemistry and molecular biology. In 2014 he co-founded the Open BioMedical Initiative, a social impact nonprofit organization addressing disabilities through 3D printing, online collaborative design and community building. In 2017, he co-founded Softcare Studios, a digital health startup focused on improving the therapeutic experience for patients and optimizing hospital operations using immersive technologies and data tracking.

Massimo Sarti Business Agility Consultant and Trainer

For over 30 years he has worked in IT as a Developer, System Integrator and IT Operations Manager. He is a Professional Scrum Trainer (PST), an Accredited Kanban Trainer (AKT) and a practitioner of the Training from the BACK of the Room. He is also the organizer of “Agile Talks”, the largest active agile community in Rome, created to help people bridge the agile knowledge gap.

Giacomo Salvanelli CEO & Co-Founder @ Mine Crime

Giacomo has received multiple awards for their company, including the Premio Gaetano Marzotto 2020 and the Cariplo Factory "Best Social Impact Startup". Giacomo is also a Startup Mentor at AWS Startup Loft Accelerator and a Member of Nova, a global network that connects high potential individuals. Held various positions in academia, including Visiting Lecturer at Università degli Studi Niccolò Cusano and Rome Business School, and roles at Università Cattolica del Sacro Cuore as a Researcher in Crime Analysis, Coordinator of the Summer School on Cyber Crime, and Teaching Assistant.

Career and Entrepreneurship Services

Throughout your International Master in Entrepreneurship and Innovation, you will be accompanied and supported by our Career Services team. With over 10 years’ experience in education, we help young talents and managers to build their future, guiding them along the path that best suits their capabilities, desires and professional goals.

To give our students the best support in achieving their professional objectives, we’ve structured our Career Service into two core areas:

Occupational Pathways

The Occupational Pathways will help you develop the knowledge, market insights and tools that you need to pursue a successful career in a specific industry. You will benefit from valuable connections with top companies and recruiters. 

international MBA students reading careers fair booklet

Entrepreneurial Pathways

Are you planning to start up your own business or dreaming about becoming the fresh and innovative driving force within an organization? We will equip you with skills and knowledge to discover, test and improve your entrepreneurial skills, develop a business idea and finally launch your own business.

international MBA students sitting in a business conference

The master is particularly suitable for those who want to pursue a career in the following roles:

Entrepreneur
Innovation Designer
Inside Analyst
Creative Technologist
Innovative Leader

Data Project Manager
New Business Model Manager
Innovation Consultant / Analyst Startup Founder
New Technologies and Digital Transformation Consultant
Quality and Innovation specialist.

The salary of our students after the completion of our International Master in Entrepreneurship and Innovation increased by an average of 15,7%

The Flexon Learning Methodology

The Master is taught via interactive lectures, case study analyses, exercises, debates, collaborative exercises, video conferences, business analysis, and sessions of student presentations, all in accordance with the highest standards of teaching methodology established by EFMD. Students are encouraged to read as well as participate in discussions and debates. The teaching methodology is built on learning by doing, with lecturers applying a student-centered approach, involving students, and giving activities that allow students to apply their newly acquired knowledge. Professors lead and organise live, interactive lectures as part of the Online Methodology. Students attend pre-master courses at their own leisure and use self-assessment tasks throughout the programmes, which are self-paced. This applicable methodology is made up of synchronous and asynchronous actions.

Students are free to learn at their own pace and define personal learning paths based on their individual needs and interests, as well as the content provided, taking into account the deadlines for learning, evaluation and assessments. The self-paced methodology is applied on the pre-master courses, which are based on pre-recorded interactive sessions led by the lecturer professor, with a PPT presentation, exercises and self-assessment for each course. Students study the material at their own pace and do a self-assessment exercise to track their progress.

The online learning methodology is fully professor-led and facilitated live in real time. Every lecture is created and delivered by a lecturer using our online platform Blackboard. The communication tools used by the lecturers include discussion forums, chats, emails, breakout sessions, whiteboards, and audio and video sharing to communicate and work together. As a final step, sessions usually include an exercise or assessment to measure the learning.

The online methodology in every class is live and interactive. Teaching methods and techniques are used creatively to develop an engaging and motivating learning experience. There is frequent interaction with the student interaction to foster and maintain engagement and promote learning.

The online learning methodology is practical, with all the class activities and online learning methods, e-content and materials used also being put into practice in the different assessments (self-assessments, tests and practical assignments), capstone project and class activities.

The online methodology is structured as a combination of synchronous or real-time activities (such as online platform chats, breakout rooms/sessions, virtual pooling, virtual whiteboard, etc.) and asynchronous or on-demand activities, which students can do whenever suits them best in terms of their preferences and other commitments (such as emails, discussion forum platforms, online platform meetings, recorded lectures via links, virtual coffee and conversation sessions, etc.).

Our Flexon Learning Methodology Based on Planeta Formacion y Universidades online model of learning

FACULTY CENTERED | Module Starts

Learning guided by the professor

The Professor encourage students to reflect on the content
Guides and interacts with students to learn and master content through interaction and debates
Helps students continuously practice and revise how they perform through assessment form

At the beginning of every module students will be introduced to the course, learn trough digital pills, Weekly Wraps ups and live course lectures.

TEAM CENTERED | Working with your colleagues

Learning through collaborative learning

Collaborative learning is the educational approach of the model, using groups to enhance learning through working together.
Groups of at least two or more learners work together to solve problems, complete tasks, or learn new concepts.
The group learning helps students develop their higher-level thinking, oral communication, self-management and leadership skills.

Divided in teams, students will work together to a Case Study, trough synchronous and asynchronous activities, Class Forum and Lice Classes

FACULTY CENTERED | Module Ends

Learning guided by the professor

The Professor:

Creates assessment to measure students learning
Provides students with resources and materials for learning
Clarifies doubts
Evaluates the assessments and gives direct feedback

At the end of every module students will be guided by the professor thanks to Q&A Sessions with the professor and will present their assessment, based on the activity provided by the professor

Admission process

Rome Business School works hard to maintain the highest standard of quality in the programs we offer. That is why, in order to ensure the eligibility of the candidates, all applicants must undergo and successfully pass a selection process structured as follows:

Evaluation of credentials

Application Confirmation

Selection Interview

Admission

Enrollment

The purpose of the admissions procedure is to certify the candidate’s eligibility to enrol in the International Master of Entrepreneurship and Innovation online programme. Academic background, prior experiences in the Master’s programme themes, and motivation will all be considered when evaluating applications. Following submission, the application will be assessed by the academic committee of the Rome Business School. It is vital to supply all required documentation in order to establish the acceptability of the application.

International Master Online in Entrepreneurship and Innovation:

Financial Aid and Scholarships

Payment

Payment of the participation fee of € 6,900 can be made in the following ways:

Installments from moments of enrollment (earlier enrollment for more installments)
Full Payment with an additional discount of -10%

Scholarships

Based on their personal profile, experience and proven motivation, the candidate may be awarded a scholarship to partially cover the participation fee. In fact, Rome Business School offers the most deserving candidates the opportunity to benefit from 7 different types of scholarships. These partial economic hedges can consist of 6 months of interest-free financing.

Early Enrollment Incentive
Lifelong Learning Scholarship
Academic Excellence Scholarship
Executive Women Scholarship
Entrepreneurial Grant
Better Managers for a Better World Scholarship
Student Loan Assistance Grant

Competition for scholarships increases as the starting date approaches and funds are limited, so it is advisable to apply as soon as possible.

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Rome Business School s.r.l. will process your personal information to contact you and to inform you about the program of your choice for the upcoming two terms. You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to Rome Business School, Via Giuseppe Montanelli, 5 Rome, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Italian Data Protection Agency. Moreover, you can contact our Data Protection Manager by email to [email protected] or by post to Via Giuseppe Montanelli 5, 00195, Rome at Data Protection Manager of Rome Business School.

Student Testimonials

Katherine B. The Walking Parrot - Marketing Public Relations

Three main reasons led me to select RBS: First, the recruitment staff provided fast responses and excellent communication. The second is. In addition to learning Italian, I wanted to feel comfortable in an environment where English is spoken. And lastly, I was interested in learning from the professional background most professors have in Innovation and Entrepreneurship Master.

Vivana T.O. Enel Group – Innovability P&O

The classes and the teachers especially the one in business modeling and innovation allow me to work and improve my professional profile. In this new challenge I hope to bring my experience as entrepreneur

Ching M.C. - USA The Casa Club – Co Founder

The Entrepreneurship track also extended beyond the 6 months of coursework that the Master provided, which allowed me to stay connected with the school and my peers beyond the classroom. Together with my RBS4E startup partner, Nicolò D’Elia, we even managed to launch (and still running) a money-making business through meeting in the program! The other things I loved about the RBS experience were the Bootcamp and the Business Practice Lab with Soho House.

FAQ

The Master in Entrepreneurship and Innovation is aimed at ambitious professionals with the shared desire to create their business idea from scratch, or alternatively to see their idea funded through participation in the selection process of the RBS4Entrepreunership Incubator Lab. The online master’s programme is designed for all those who need greater flexibility but have no intention of putting their training on the back burner.

The tuition fees for the Online Master in Entrepreneurship and Innovation are:
– On Campus Attendance: 7,200€ including VAT for April Intake, 7,500€ including VAT for October Intake.
– Online Frequency: 6.400€ VAT included

With the International Master Online in Entrepreneurship and Innovation the goal is not simply to find a satisfying job, but to become an entrepreneur and learn the essential notions for the creation of one’s own business idea, thanks not only to the theoretical and practical notions, but also thanks to the network of business angels and advisors to which you are exposed during the Master. With the Master in Entrepreneurship and Innovation, you don’t look for a job, but you create a job for yourself and for other valuable professionals.

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