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In a world of rapid changes, when the ways by which we share and communicate are continuously being reinvented, small businesses and big, international brands share a single, common challenge. Staying relevant. In 2006, when Facebook opened to anyone, aged 13 or older, who had a valid e-mail address

A European Corporate Tax The European Commission announced the reintroduction of a bill concerning the harmonisation of direct tax. In the European Union, the most known indirect tax, the VAT, is already harmonised (directive 2006/112/EC, 28 November 2006). The system enables easier treatment of cro

Nostalgic marketing: why does it work? Under “nostalgia“, the Treccani.it site reads: “A keen desire to return to live in a place that was a habitual residence, and is now far away […]. By extension, a melancholy mood, caused by the desire of a distant person (or of one that is no longer ali

The job interview is a delicate time for both the HR manager and the candidate. The candidate must show himself to be at ease, but not too relaxed; determined, but not arrogant; and, of course, must be prepared. On the other hand, the interviewer must understand in a few minutes whether the person i

When elections become more crucial than ever, then political strategies raise the awareness of citizens even hundred miles away from the US. Who is going to be the “World President” is a matter of hard discussion as things are getting more complicated day by day. The successor of Barack Obama wi

Congratulations! On Saturday, October 15; The Rome Business School held its annual Graduation Ceremony, celebrating the Class of October 2015 at the Centro Congressi Cavour, located in the centre of Rome. The Founding President and Director of the Rome Business School, Professor Antonio Ragusa, open