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Mastering Strategic Business Planning: From Analysis to Action

Alessandro Villadei

20/11/2024 17:30h English Online Event 20 November

These workshops are meticulously crafted to keep alumni informed about the latest trends, technologies, and best practices within their respective fields. By offering a mix of industry-specific and functional workshops, we ensure that participants gain a comprehensive understanding of the landscape in which they operate.

Functional Series Workshop 1: Strategic Business Planning and Analysis – held by Professor Alessandro Villadei
This workshop will challenge Alumni to engage in strategic business planning through a comprehensive case study. They will analyze market trends, evaluate business performance, and develop strategic plans to enhance the company’s competitive position.

Find out what knowledge awaits you!

1. Market Analysis and Opportunity Identification:
◦ Alumni will be able to analyze market trends, customer demographics, and competitive landscapes to identify business opportunities.
◦ Alumni will learn how to use data from market research reports and other sources to inform their strategic planning.

2. SWOT and PESTEL Analysis:
◦ Alumni will understand how to conduct SWOT (Strengths, Weaknesses, Opportunities, Threats) and PESTEL (Political, Economic, Social, Technological,
Environmental, Legal) analyses.
◦ Alumni will be able to apply these frameworks to evaluate the internal and external environments of a business.

3. Strategic Decision Making:
◦ Alumni will learn how to formulate strategic objectives and develop actionable plans to achieve them.
◦ Alumni will be able to prioritize initiatives based on their potential impact and feasibility.

4. Financial Projections and Resource Allocation:
◦ Alumni will be able to create financial projections and conduct break-even analysis to support their strategic plans.
◦ Alumni will learn how to allocate resources effectively to optimize business performance.

5. Implementation and Monitoring:
◦ Alumni will understand how to develop implementation plans, including timelines, milestones, and key performance indicators (KPIs).
◦ Alumni will be able to design monitoring and evaluation processes to track progress and adjust strategies as needed.

Join the Alumni LinkedIn Group and get the link to connect!

For any additional question reach out to: [email protected]