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News 27/11/2023

RBS’ Impact: November

This Blog news explains the results of the Career Services and Entrepreneurship activity carried out during the month of November. In total, 102 of our students were placed having a professional impact. Moreover, our students this last month had the opportunities to take part to: 1 Company meeting
News 17/11/2023

Transforming Sports Entertainment: Amazon's Prime Vision and the AI-Powered NFL Viewing Experience

The Future of Sports Broadcasting Amazon’s Prime Vision represents just the beginning of what AI can bring to the world of sports broadcasting. As AI technology continues to advance, we can expect even more innovative features and capabilities in the future. It won’t be long before AI-driven exp
News 15/11/2023

Rome Business School enters multi-year agreement with CSCMP to shape the future of the Supply Chain Management

Rome, 15th November 2023 – Executives from both the Council of Supply Chain Management Professionals (CSCMP) and Rome Business School (RBS) announce the creation of a multi-year agreement. Our agreement benefits RBS Faculty & Master in Supply Chain students with access to CSCMP research, programmi
News 15/11/2023

Customer Segmentation Models to Boost your Sales Strategy

In today’s competitive business landscape, understanding your customers’ needs and preferences is crucial for crafting effective marketing and sales strategies. Customer segmentation is the process of dividing your target audience into distinct groups based on various characteristics, allowing y
News 15/11/2023

Key Aspects of Lead Generation Through Content Marketing

Examples of Content Marketing To truly understand the power of content marketing, let’s delve into some real-world examples. Consider Red Bull‘s content strategy, which extends far beyond energy drinks. Through thrilling videos showcasing extreme sports and daring stunts, they’ve cultivated a
News 14/11/2023

Is Your Resume Perfect For The International Job Market?

Rome Business School students engaged with Clément SanMiquel, Talent Acquisition Manager at PwC Canada, as he shared invaluable insights during the Movers Workshop. This workshop is an integral component of the Career Center Acceleration Program, specifically designed for individuals aspiring to na